Guests with MARE founder Ms Marion Caunter (centre) at the mini mart station during The M Social Collective, a weekend showcase of Malaysian lifestyle and fashion brands.
M Social
Resort
Penang
Presents The
M Social
Collective
A weekend of style, self-care and creativity
M Social Resort Penang recently welcomed guests and the local community to The M Social Collective, a weekend of immersive activations with Malaysian lifestyle and fashion brands, MARE and Doublewoot, celebrating style, self-care, and creativity.
Over two days, the resort transformed into a vibrant hub of fashion, beauty, and wellness, an experience that embodies the very spirit of M Social: a brand built on energy, creativity, and connection. Early visitors were treated to MARE botanical sachets and Doublewoot vouchers, enhancing their experience with thoughtful gifts that set the tone for the event.
MARE pop-ups at M Social Resort Penang included a mini mart and a hair refresh station.
A preview of Doublewoot’s new collection at The Social Hub at M Social Resort Penang.
The event also featured a panel discussion with Ms Marion Caunter, Founder of MARE, and Ms Helen Tan, co-founder of Doublewoot, on topics such as female leadership, the power of storytelling in branding, resilience in entrepreneurship, and the importance of collaboration and community. The session was moderated by Ms Carolyn Wishnowski, Millennium Hotels and Resorts Vice President of Global Branding, Marketing and Loyalty, who shared insights from her own leadership journey, as well as on M Social brand’s DNA.
(L-R) Ms Carolyn Wishnowski, Millennium Hotels and Resorts Vice President of Global Branding, Marketing and Loyalty; Ms Marion Caunter, Founder of MARE; and Ms Helen Tan, co-founder of Doublewoot, shared their insights during the special panel discussion. 
The panel discussion welcomed a diverse audience of media representatives, influencers, local community clubs, entrepreneurs, and professionals.
The M Social Collective at M Social Resort Penang reflects the island’s dynamic spirit, shining a spotlight on Penang’s homegrown talent while setting the stage for future experiences that go beyond hospitality. This marks the beginning of a new platform for the M Social brand globally and is set to become an ongoing initiative across other M Social hotels around the world. Each destination will curate cultural experiences that celebrate and showcase local talents and personalities in their own unique way.
"The success of our first The M Social Collective reflects both the strength of local creativity and the appetite for new experiences. We are proud that M Social Resort Penang is the first property to bring this initiative to life, marking the beginning of its expansion to M Social hotels worldwide," said Ms Jasmine Keh, General Manager of M Social Resort Penang.
